Ford has pulled the wraps off four new models, including three SUVs, at the Beijing motor show. The move is part of the brand’s commitment to introduce 15 new vehicles to China by 2015.
Joe Hinrichs, president of Ford Asia Pacific and Africa said: “We are ready to demonstrate aggressive growth this year in China, the most exciting car market in the world."
Centre stage in Beijing is the Ford Ecosport. The Fiesta-based SUV is built in China at Ford’s Chongquin plant and will include the marque’s new turbocharged three-cylinder engine. In the Ecosport, it will produce 118bhp and 125lb ft of torque.
The Ford Kuga has also received its Chinese debut today, alongside the larger Ford Explorer. The debut of the Ford Focus ST marks the first time Ford has marketed a performance car in China. It will be offered only as a five-door hatchback.
Hinrichs said: "We are working hard to secure the avid interest of Chinese car enthusiasts with these new and exciting Ford vehicles loaded with green and smart technologies,"
"With the opening of our latest state-of-the-art brand new manufacturing facilities in Chongqing and the continued, rapid expansion of a family of vehicles in every class that Chinese consumers want and value, Ford is committed to China."
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Re: Beijing show: Ford Ecosport
Wind change?
Re: Beijing show: Ford Ecosport
2 words i hate in car names or badges. Eco, and Sport.
well done Ford
Re: Beijing show: Ford Ecosport
I'm pretty sure a four-wheel-drive derivative is on the way. The new EcoSport (a name that was used on the previous model, again based on the Fiesta, in Latin America) rivals other B-segment SUVs in Europe like the Toyota Urban Cruiser (based on the previous-generation Yaris), Jeep/Fiat's upcoming sub-compact SUV, Vauxhall/Opel Mokka (based on the Corsa/Fiat [Grande] Punto), and the forthcoming Peugeot 2008 etc.