Currently reading: C-Elysée to spearhead Citroën's global growth

The Citroën C-Elysée and C4 L will create a platform for the brand's global growth plans.

Citroën is launching two new models as part of its aspirations as a global brand. The Citroën C-Elysée and the Citroën C4 L will launch in Mediterranean and Chinese markets by the end of 2012, and in Russian markets in 2013.

It will officially launch its DS brand in China on June 28. Citroën's DS3, DS 4 and DS5 models will go on sale shortly after.

The Citroën C-Elysée will be manufactured at PSA’s factory in Vigo, Spain and is destined for Turkey, Spain, central Europe and Algeria. The three-box C-segment saloon will be powered by PSA’s new VTi 72 petrol engine which Citroën says has been specially tailored to driving conditions and fuel quality in emerging markets.

The  new engine produces 72bhp and 81lb ft of torque from 3000rpm. Fuel consumption is rated at 56.5mpg and emissions are 115g/km, a 22 per cent improvement on the 1.4-litre unit it replaces. Is will be offered with a five-speed manual or automated gearbox. The new VTi 115 engine, combined with a manual or automatic gearbox is also available, alongide PSA's HDi 92 engine which emits 108g/km and can return 68.9mpg.

Citroën claims the C-Elysée will have a roomy interior with a rear that is comparable with cars in the D-segment and a 506-litre boot. A 2.65m wheelbase makes it the longest in its class. 

The Citroën C4 L is positioned towards the top of the C-segment and is the first model to emerge from Citroën’s Shanghai style centre. The C4 L will be built locally in each of the countries it will be sold. Production will begin in Kaluga, Russia and at the PSA/Dongfeng plant in Wuhan, China in the first half of 2013.

The engine line-up will comprise the BMW/PSA-developed THP 155 and 175 petrol engines and PSA’s own VTi 135 unit. Both engines will be offered with a new automatic or a sequential six-speed gearbox.

Citroën claims a first-class passenger experience with a “lounge-like” rear compartment made possible by a long wheelbase, wraparound seats and steeply reclined backrests with “extra-comfortable” headrests. Keyless entry and start, touchscreen sat-nav, a reversing camera, heated front windscreen and air ioniser will be offered.

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Flash Harry 20 June 2012

The C4 L looks much better

The C4 L looks much better than the C4 hatch.The C-Elysee does not cut it though.Mini1 hit on what i have been saying for ages.Citroen need to renew their range totally and sprinkle the so called DS magic on all models.

Mini1 20 June 2012

Citroen need to step up!

I think it's good that these models aren't coming to the UK. The C4 L in particular looks nothing remotely like a Citroen - the rear end is in fact a mismatch of Lexus GS, BMW 5-Series, Hyundai i40, just no identity there whatsoever. I'm beginning to lose interest in Citroen - I know these cars are for different markets, but as a brand, they need to surprise us and Europe with more than the DS range. I used to be a great fan of Citroen but they need something to shout about rather than relying on the premium range.

Phinehas 20 June 2012

@Mini1 The world has moved on

@Mini1

The world has moved on since the Ami and GS days, and not necessarily in a very inspiring direction. Globalisation has meant that there's always someone who can make it better and cheaper. Likewise the constraints on any design now are monumentally greater than they were and Citroën have been hampered more than most simply because they were so 'out there' in The Olden Days. Radical designs might please forum members but it doesn't sell so many cars no matter how much we would like to kid ourselves that it would.

What I see when I look at these cars is simply an up-to-date Xsara. Everyone moaned about the Xsara being boring —and it wasn't the world's most exciting car— but it sold by the box-load. Why should a mass market manufacturer, which is already shackled with being French (and all that implies about unreliability, real or perceived) be criticised for making a mass market car?

Flatus senex 20 June 2012

Quite so! People buy,

Quite so! People buy, happily, vehicles which are utterly dull because they equate, quite wrongly, dullness with reliability. Some have particular needs which their car has to meet. For instance a friend of mine is buying a Berlingo Multispace as he has to transport his two daughters plus model aircraft. It trounces the Octavia estate in this repect and, arguably, has a nicer diesel engine as well. (Incidentally the Yeti has surprisingly sparse luggage space for its size.)

Yes it would be nice if everything on the road had DS3 type flair for moderate prices but flair is not as common as we would hope. Enjoy it where it exists.

K_A 20 June 2012

I beg to differ...

I think both cars look great considering what segments they're completing in; the C-Elysée would be a great alternative to the upcoming Seat Toledo and Škoda Rapid while the C4 L would be a fine alternative to the Volkswagen Jetta, Ford Focus saloon, and Peugeot 408.