Stellantis has set up a new standalone business unit dedicated to the collection and licensing of data captured from the firm's connected vehicles – expected to number 34 million by 2030.
The new division, called Mobilisights, is expected to play a core role in Stellantis's objective of generating €20 billion from software initiatives by the end of the decade.
Chiefly, Mobilisights will be charged with building Stellantis's data-as-a-service (DAAS) business model, whereby data can be captured from products and services from across the firm's portfolio to inform the development and improvement of new ones.
