Currently reading: Will new Ferrari Purosangue be Italian marque's Porsche Cayenne?

High-riding, V12 four-seater was years in the making. Here's how other marques have fared in the SUV game

The original Porsche Cayenne is in part responsible for the birth of the dedicated sports SUV, having spurred its maker on to new heights after years of financial difficulty.

In fact, despite having been met with ire upon its reveal nearly 20 years ago, the Mk1 Cayenne would go on to average a hair under 35,000 sales annually – some 10,000 more than even Porsche predicted.

By the end of its eight-year run, the company had managed to shift 276,652 examples.

Today, the combined sales of the Cayenne and its smaller sibling, the Macan

Register for free to access this article
  • Instant access to all Autocar Business news
  • Regular email newsletters
See all benefits here