Currently reading: Audi profits, deliveries down in tough first nine months of 2024

But bosses say they are "positioning Audi in such a way that we can once again achieve the extraordinary”

Audi has reported a tough first nine months of 2024, with profits down, revenue down and deliveries down.

The German brand blames the falls on a “challenging” market – notably among electric cars, the increased competition from the likes of cheaper Chinese offerings and production output being slowed by limited parts availability.

A sales dip in China – down 8.5% to 477,247 sales – has also heavily impacted the brand, given China is its biggest market outside of Europe. Compounding the situation, sales in Europe were down 9.8% to 503,746 cars.

Overall, Audi sold 1,235,590 vehicles, a fall of 10.9%,

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