Aehra is a newly formed Italian EV company that plans to shake up the "high-premium" car segment with a bold, ergonomically-focused design rethink and a new approach to retail.
It will show "95% ready" designs for its first two cars – a saloon and an SUV – in the coming months, having formed a car design 'super-group' comprising ex-Lamborghini design bosses Filippo Perini, Alessandro Salvagnin and Alessandro Serra, as well as Italdesign exterior designer Marco Quamori.