Jaguar Land Rover (JLR) has embarked on a massive programme of investment in new models that will enable the company to expand its line-up by four new or returning nameplates by 2023, launch 99 new model variants and replace every current model by 2024.
As well as the Jaguar I-Pace, JLR will roll out the all-new Defender, the super-luxury Jaguar J-Pace SUV and a more road-biased Range Rover ‘Allroad’ EV as the four new models.
First out of the blocks in this new era for JLR will be next year’s all-new Range Rover Evoque, which will include in its line-up a highly economical plug-in hybrid version with a CO2 rating of just 45g/km.
Exclusive: every new Range Rover coming until 2023
The new Evoque sits on a heavily modified version of the current steel platform, but the new strategy should eventually see future all-new JLR models based on the same aluminium platform, know as the MLA (Modular Longitudinal Architecture).
This new rear- and all-wheel-drive architecture will allow vehicles to be offered with petrol and diesel mild-hybrid engines, plug-in hybrid tech and a pure battery electric set-up.
JLR is also addressing the issue of diesel pollution with a new generation of Ingenium diesel engines that convert up to 98% of NOx emissions into harmless gases and are much cleaner than new pollution regulations require. All new models will be powered by one of three base Ingenium engines, including a new three-pot unit and a new straight six.
Electrically powered turbochargers (which improve both economy and throttle response) will be standard on future petrol and diesel engines, allowing a downsizing of JLR’s engine range. V8 engines will be dropped and replaced by high- performance versions of the new Ingenium straight six. JLR management is also investing significant effort into connectivity. All future vehicles will be connected to the web 24/7, allowing updated engine software to be automatically downloaded and JLR to monitor vehicle performance and send owners information on unscheduled servicing.
Join the debate
Add your comment
Some rather foolish comments
And another idiotic comment
And another idiotic comment from someone with no life and sucks on a company's dick.
And another idiotic comment
And another idiotic comment from someone with no life and sucks on a company's dick.
AHYL88 wrote:
Mmm, I fear we may have a BMW driver here. Each to their own I guess.
XE / XF
No info on replacement XE and XF or an XC? Scrapped?
Kamelo wrote:
They won't be missed. XJ, not XC in any case.
JLR situation is not as good as this fanzine tried to depict in the last few years. Financially, they have just been downgraded and sit on a pile of debt. From a product perspective, it's pretty obvious that the Ingenium engines are crap and "superpremium" pricing for very average products wouldn't have been a great strategy.
Future doesn't look bright. If Brexit will be hard, JLR will be in a very, very difficult position.
[/quote]
If Brexit will be hard, JLR will be in a very, very difficult position.
[/quote]
If that's the case Tax Payer money will either have to bail out most of British industry or there will never be another Tory Government. JLR could make a lot of money from Brexit but we would be paying for it.
Following the wrong path
The main trouble JLR has is that they are following the BMW / Mercedes / Audi playbook, when they should be following Tesla. By trying to be all things to all people they end up not doing anything particularly well. EV's are like a motor industry 're-set', nobody except for Tesla has a particularly great advantage, so it is more of a level playing field. And in fact JLR, with a lot less invested in engine factories than BMW, et al, has less of a supertanker to turn around. They should forget about diesel, forget about hybrid and plugin hybrid, and move to fully EV as soon as practically possible. Also forget about unprofitable and low margin lines altogether. They need to focus on producing beautifully and thoroughly engineered cars - like Mercedes used to be - with advanced tech - like Tesla - and command a premium for them. IPACE = a good start.