Currently reading: Power List 100 2023 – Chinese car makers

Chinese car makers are no longer seen as lesser than their Western counterparts. They are a real threat to legacy brands

Chinese car makers are well and truly on the offensive in Europe, their subsidised production costs allowing them to undercut Western rivals and snatch their buyers. 

But it is unfair to think these cars, such as the MG 4 and BYD Atto 3, are just selling because of their lower price tags – they’re also showing that the Chinese are no longer lesser than their Western counterparts.

Instead, they are now being recognised globally for their growing understanding of how to make a car equal to some of the world’s best, especially with battery technologies.

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