37 per cent more vehicles sold year-on-year; profits hit £1.3bn

Ford global sales rose 37 per cent year-on-year in the first three months of 2010 , helping the company post a $2.1 billion (£1.3bn) profit for that period.

It was Ford's fourth quartely profit in a row, and its highest quarterly operating profit in six years. In the same period last year it made a net loss of $1.43bn (£900,000).

The company was profitable in North American, Asia, South America and Europe.

Ford credited its success - which amounts to 1.3 million sales over 986,000 a year ago - to improved vehicle sales, continued streamlining of its global automotive operations and profit from its lending arm, Ford Credit.

Ford also reported a one-time gain of $188 million (£123m) related to the sale of its Volvo brand to Geely Holding Group, which was completed at the end of March.

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C.Schweizer 28 April 2010

Re: Ford posts huge sales rise

mashwort wrote:
They're succesful due to making half decent guys people actually want to buy at a net price that s reasonable.

Don't you mean half decent cars?

C.Schweizer 28 April 2010

Re: Ford posts huge sales rise

Whilst a profit is obviously good news for ford, it actually distracts from the much bigger picture. I was reading an article which states ford is $34billion in debt (which is twice the amount of debt GM had when they exited bankruptcy) and the primary cause of this debt mountain was because the blue oval took out a huge $23billion loan before the credit crisis hit. Whilst a lot of critics at the time were saying this was a sagacious move and Ford have been praised by the US public for not taking government money, it now appears that they (if they can't control this debt mountain) will be in a worse position than GM who were of course vilified for taking the government cash. If appears Ford have been dealt the cruel side of irony.

mashwort 28 April 2010

Re: Ford posts huge sales rise

Nothing to do with price rises, They have increased their variable marketing be even more to get people to buy the cars (35% discount on a new ford if you put a little effort in). They're succesful due to making half decent guys people actually want to buy at a net price that s reasonable. Still don't udnerstand the gross price policy though