Currently reading: Scottish EV start-up targets Defender with £75,000 4x4

Glasgow-based Munro Vehicles to offer electric 4x4 in US from 2023; targets 2500 vehicles by 2025

EV start-up Munro Vehicles is gearing up to reinvigorate the Scottish car industry with its all-terrain 4x4, which it will supply to US industrial operations – including gold mines in Nevada – from 2023.

The 371bhp 4x4 is one of a select few commercial EVs currently on the market and includes useful features such as permanent four-wheel drive with locking differentials.

Revealed: Munro Mk1 is electric Ineos Grenadier rival with 375bhp

Payload and towing capacities are competitive with the Toyota Land Cruiser Commercial and Land Rover Defender Hard Top. This means the EV could offer buyers a zero-emission alternative to the usual diesel suspects – so long as buyers can live with the 168-mile range and a price of around £75,000.

Munro follows East Lothian-based Raptor Sports Cars in reviving the Scottish car industry, which has not produced a car in significant numbers since the demise of the Linwood Peugeot-Talbot plant in February 1981.

The new vehicle is currently available for UK pre-orders but will be offered in the US from 2023 as part of a tie-up with EV sales, leasing and distribution specialist Wyre. The firm will target various industries including Canadian forestry businesses, Floridian farms, Texan oil fields and gold mines in Nevada.

Left-hand-drive cars will account for half of the Scottish firm’s 50-strong production run for 2023. It’s aiming to make 500 examples in 2024, 2500 in 2025 and 5000 annually by 2030.

The firm also has plans to produce knock-down vehicle kits (to be assembled in the US) should demand exceed the capacity of its Glasgow factory. Such a scheme could allow it to qualify for the US’s new $7500 (£6372) EV tax subsidy, which applies to domestically built vehicles only.

Munro CEO Russ Peterson said: “North America is a key growth market for Munro and we’re pleased to be able to partner with Wyre to realise our ambitions ahead of our original timeline.

“We’re dedicating half of our 2023 production to left-hand-drive vehicles developed specifically for the US market, which Wyre will deliver to customers throughout the year.”

Peterson added: “This is just the beginning.”

Wyre UK managing director Rebecca Hansen said “the US is a massive market for this type of serious off-roader” and the firm is lobbying for the US to introduce a salary-sacrifice scheme for EVs similar to that offered in the UK.

“The price point of the Munro vehicle at around £75,000 [$88,500 in the US] is compelling,” said Hansen.

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Autocar has previously reported that fleets now operate more than half (56.0%) of the UK’s electric cars and that almost one in 10 (9.1%) of all company cars in the UK are electric.

Charlie Martin

Charlie Martin Autocar
Title: Editorial assistant, Autocar

As part of Autocar’s news desk, Charlie plays a key role in the title’s coverage of new car launches and industry events. He’s also a regular contributor to its social media channels, providing videos for Instagram, Tiktok, Facebook and Twitter.

Charlie joined Autocar in July 2022 after a nine-month stint as an apprentice with sister publication What Car?, during which he acquired his gold-standard NCTJ diploma with the Press Association.

Charlie is the proud owner of a Fiat Panda 100HP, which he swears to be the best car in the world. Until it breaks.

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PaulaFox 31 August 2022

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Andrew1 30 August 2022
Defender? Do they plan to build a posh school runner?
LucyP 30 August 2022

"Targets the Defender" - Do they mean the old one? There are certainly a few parts from it - door mirrors, indicator stalk! 

It looks like an old Defender that has been crashed and someone has fixed it up with some bits of sheet metal or fibreglass to drive around on their fields.

As for the North American forestry market, it's a pipe-dream. Did they buy vast quantities of the old Defender and are looking for the closest but very expensive foreign import replacement? No they didn't and no they are not.