Matt Prior

Matt Prior
Title: Editor-at-large

Matt is Autocar’s lead features writer and presenter, is the main face of Autocar’s YouTube channel, presents the My Week In Cars podcast and has written his weekly column, Tester’s Notes, since 2013.

Matt is an automotive engineer who has been writing and talking about cars since 1997. He joined Autocar in 2005 as deputy road test editor, prior to which he was road test editor and world rally editor for Channel 4’s automotive website, 4Car. 

Into all things engineering and automotive from any era, Matt is as comfortable regularly contributing to sibling titles Move Electric and Classic & Sports Car as he is writing for Autocar. He has a racing licence, and some malfunctioning classic cars and motorbikes. 

Matt is an expert in:

  • Engineering and technology
  • Road testing
  • Vehicle dynamics

Matt Prior Q&A

What was your biggest news story?

Matt is consistently among the first journalists to drive the world’s most important new cars. Nearly 2m people have watched his thoughts on the McLaren F1, P1, and Senna specials. Was first to break the news that Mitsubishi was cancelling the Evo and pivoting to electrification, a story picked-up (and initially disbelieved) worldwide.

What’s the best car you’ve ever driven?

Arguably not a McLaren F1, nor a Bugatti Chiron or Bentley Batur, but a 2009 Ford Fiesta Zetec S. So much fun on the road, in a compact package with a superb ride and handling mix, brilliant steering, and all for under £15,000 at the time.

What will the car industry look like in 20 years?

For most of us, the car will still be the quickest, easiest and most cost-efficient way to get around.

Opinion

Audi's model name backtrack is a victory for common sense

Abstract powertrain badging didn't work with customers and nor has separating out ICE and EV model names

Audi's model name backtrack is a victory for common sense
Car review

Porsche 911

Powerful updated 992-generation 911 gets hybrid power with sensational performance but carries a few extra kilos

Porsche 911
Opinion

Renault 5 vs Ford Capri: When do retro cars hit the mark?

Reprising an old nameplate is nothing new and has proven successful for brands like Renault

Renault 5 vs Ford Capri: When do retro cars hit the mark?
Car review

Used Porsche 911 GT3 2017-2021 review

Now that it has dropped in price to more accessible levels, is it time to invest in a 911 GT3 before it becomes a modern classic?

Used Porsche 911 GT3 2017-2021 review
Car review

Porsche 911 GT3

Track-day special still occupies a unique position in the market, as a wonderful circuit and road car

Porsche 911 GT3
Car review

Alfa Romeo Giulia Quadrifoglio

Alfa Romeo's fast sports saloon remains one of the most engaging and entertaining cars on sale

Alfa Romeo Giulia Quadrifoglio
News

Does it really matter how I pronounce Hyundai?

Hyundai has taken to TV advertising to explain how people should say its name

Does it really matter how I pronounce Hyundai?
Opinion

Will fake gearshifts in hybrids and EVs win over enthusiasts?

The inbound Honda Prelude will have a 'fake' gearbox much like the Hyundai Ioniq 5 N

Will fake gearshifts in hybrids and EVs win over enthusiasts?
Opinion

The papers are wrong to compare pick-ups with tanks

Sending off 2024 with a bang, from Jaguar XJ220 racing to Sherman tanks

The papers are wrong to compare pick-ups with tanks
Opinion

Why we finally love the Toyota Supra - just as it gets the axe

Occasionally it takes time for a car's virtues to become apparent. Why? I'm not so sure...

Why we finally love the Toyota Supra - just as it gets the axe
News

Welcome back, Volvo V60: This excellent estate has plenty of life left

After dropping the long-revered estates from the UK line-up, Volvo has decided they have a place after all

Welcome back, Volvo V60: This excellent estate has plenty of life left

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