Aston Martin has launched its “Q by Aston Martin” personalisation service at the Frankfurt motor show. It says the service “goes beyond the options list” and allows buyers to specify bespoke models.
To showcase the service, Aston Martin is showing a Vanquish Volante with some of the services offered. It is finished in unique Red Ember paint with bronze metallic leather and Gulf orange front and rear splitters.
Aston Martin says the programme offers “almost endless opportunity” for customisation.
Aston Martin director of design Marek Reichman said: The beauty of Q by Aston Martin is the service’s near-infinite flexibility. I believe the Vanquish Volante we are showing in Frankfurt demonstrates better than ever just how flexible we can be as we strive to create bespoke treatments for new cars.”
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...badly some colours can clash.