Currently reading: Tesla chases volume over profit in autonomy gamble

Elon Musk attributes recent price cuts to the forecasted profitability of in-car subscription services

Tesla confirmed it had planned to go against the recent trend of the wider car industry and prioritise sales over profits with its recent price cuts, resulting in lower-than-expected margins for the first quarter of the year.

Register for free to access this article
  • Instant access to all Autocar Business news
  • Regular email newsletters
See all benefits here